CASE STUDY — W-02

AutoShine Detailing

A one-man detailing operation in the Oklahoma panhandle, doing showroom-level work with no way to show it.

INDUSTRYAuto detailing
LOCATIONHooker & Guymon, OK
SCOPESite · brand · cards
TIMELINEDays, start to live
01 / PROBLEM

The work was premium. The presence wasn’t.

  • No website. Booking happened wherever the DMs landed.
  • No prices online, so every lead started with the same questions.
  • A brand that existed only as a logo on an Instagram profile.
02 / SOLUTION

One system, shipped together.

  • Custom site on his own domain, autoshine-detailing.com, built around his real photos.
  • Dark “Steel & Shine” identity drawn from his logo: black, blue, chrome.
  • Real pricing menu plus a maintenance plan, with a quote form that texts his phone.
  • Business cards designed to match, 100 printed and delivered. QR on every card.
  • A foil-stamp card kit prepped for the reorder, print-shop ready.
03 / RESULTS

From DMs to a front door.

  • A live professional presence at autoshine-detailing.com, launched in days.
  • Quote requests now arrive as texts with the job details already filled in.
  • Cards in customers’ hands that look like the caliber of his work.
  • One consistent brand across site, cards, and socials.
AutoShine Detailing brand card: dark steel and blue identity
THE IDENTITY · STEEL & SHINE
AutoShine business card, black with wavy blue chrome line
THE CARD · 100 PRINTED

See it live: autoshine-detailing.com ↗

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Site, brand, cards, and the systems behind them. Most projects go live within a week.

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